AI Insights · Timothy · April 2025
Top Beauty Retail Apps on iOS in Tunisia: Q1 2025 Performance
Explore the performance trends of the top beauty retail apps on iOS in Tunisia during Q1 2025, based on Sensor Tower data.
The first quarter of 2025 saw varied performance for the top beauty retail apps on iOS in Tunisia. Here's a breakdown of their trends based on Sensor Tower data.
BeautyStore from DIGIZONE had fluctuating weekly downloads, starting at around 127 in early January and experiencing a dip to 61 by late February. The app's downloads gradually rose again, ending the quarter at approximately 96.
Fatales by MEDIANET (Apps) showed a modest download pattern, peaking at 83 in mid-January and seeing a low of 5 by the end of March.
Think Dirty – Shop Clean from Think Dirty Inc. had a notable spike in downloads with a peak of 185 in late January. Active users increased from 29 to 210 by the end of January, followed by a slight decline to 184 by March's end.
Gratis: Kişisel Bakım & Makyaj from Gratis ic ve Dis Ticaret Anonim Sirketi showed consistent growth in active users, starting at 214 and peaking at 303 in mid-February. Downloads peaked at 53 in mid-February before stabilizing around 29.
Oriflame by Oriflame Cosmetics AG saw a steady increase in active users, reaching 231 in early February. Downloads peaked at 66 in early February, then settled around 7 by the end of March.
For more detailed insights and data, visit Sensor Tower's platform.
